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Coffee growers eye local market
Local coffee companies plan to shift their attention to the domestic market as the price of coffee on the global market continues to fall.
Viet Nam, the second largest coffee producer in the world, consumes very little of its yearly output of more than 1 million tonnes of coffee, according to Doan Trieu Nhan, senior consultant for the Viet Nam Coffee and Cocoa Association.
The country ranks 19th in coffee consumption among coffee-producing countries as it consumes 938,000 bags per year, or 56,000 tonnes.
To promote Vietnamese coffee brandnames, Dak Lak Province in the Tay Nguyen (Central Highlands) holds a coffee festival every three years, which attracts more than 100 local and foreign businesses with nearly 400 booths.
The province produces more than 60 per cent of the country’s coffee output.
It has nearly 100 businesses involved in processing powdered coffee and instant coffee, accounting for 10 per cent of the province’s coffee bean output, including reputable brand names like Trung Nguyen, Thang Loi, Tay Nguyen and An Thai.
The province is expected to process 20 per cent of the coffee bean output into powdered coffee and instant coffee by 2020.
The Central Highland province of Lam Dong, the second largest coffee growing province, has 135,596ha under coffee cultivation, with a yearly output of 283,000 tonnes of beans.
But it has only eight processing facilities with a combined yearly production of 1,300 tonnes of powdered coffee that supplies HCM City and several southern provinces.
vietnamnews
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