Trade promotion targets key overseas markets

The US, Europe, China, Japan, ASEAN, India, Africa, the Middle East and South Asia are expected to help Vietnam fulfill the target of earning US$108 billion from exports next year.

These markets are the country’s key importers in 2012, said Do Hai Thang, Head of the Trade and Industry Ministry’s Trade Promotion Department, at a meeting with Vietnamese overseas trade counsellors in Hanoi on December 19.

Thang also affirmed that the success of trade promotion programs is attributed to contributions from Vietnamese trade offices overseas, which have provided pertinent information about foreign markets and business consultancy to Vietnamese enterprises.

In 2011, the national trade promotion program has obtained many achievements, with a total contract value of more than US$800 million signed between Vietnamese enterprises and foreign partners.

Noteworthy was the Vietnam-China International Trade Fair 2011, which saw 19 contracts signed with a total value of US$201 million, and the China-ASEAN Trade Fair, with US$300 million worth of signed contracts.

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