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High-technology products selling well at Christmas
The market has been bustling since the beginning of December as people look for Christmas gifts. Especially hi-tech products have become the choice of many women this year.
There is a wide range of products for Christmas gifts available on the market this year. Santa Claus figures, Santa Claus’ suits and laurel wreathes are priced between tens to hundreds of thousands dong. A Santa Claus’ suit for a girl or a boy costs 40,000-55,000 dong, while home decorations are between 20,000 dong and hundreds of thousands dong. A Christmas tree could be purchased at 500,000 dong, while a big Santa Claus is selling at 1.2-1.6 million dong.
Supermarkets have kicked off the Christmas season by launching impressive promotion campaigns. Big C is running the promotion campaign “Mua hang gia re – Vui don Giang sinh” (Buy products at low prices to greet Christmas) which lasts from November 17 to December 24. the supermarket is offering 500 product items at big discounts.
Media Markt is also running a promotion campaign “Don Giang sinh, rinh qua tang” (Celebrating Christmas and receiving gifts). Big sale promotions have also been launched by other supermarkets, department stores and bookstores nationwide.
Especially, online markets have also been bustling these days with many promotion programmes. According to Chodientu.vn, in this Christmas season, 70 percent of women customers choose to buy high-tech products as gifts for their husbands and boyfriends. The top choices are mobile phones and high-tech products’ accessories. An employee of chodientu.vn said that this is quite a new tendency. iPod, MP3, laptops, and accessories such as USB with original shapes or headphones have been ordered by many customers.
Women also choose shirts, ties and shoes as the gifts for their men.
Cosmetics and fashionable clothes remain the most popular gifts for women
Like traditional suppliers, online sellers have also been running big promotion campaigns to attract more customers. E-Bay.vn advertisements say that the customers, who buy perfume and cosmetics from December ??? to December 25 will enjoy a 10 percent discount.
The big discounts offered by online markets have attracted many customersdiscounts of 50-70 percent have been offered on a wide range of products. However, customers have been told to carefully check about the products’ origins, producers and maintenance conditions before deciding to purchase them.
As for the customers of online market, payment method is a big problem. They have been warned about possible risks in making online transactions. A customer said that he only bought from prestigious websites with integral online making portal.
Currently, some e-commerce websites, namely xbook, Toan Phat Computer, have insurance policies for buyers. With the insurance policies, customers can easily recognize prestigious sellers. customers can feel safe about their transactions, because in case of problems, nganluong.vn for example, will return them their money.
Xuan Thanh
vietnamnet
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